Corporate Support


Best Friends is committed to developing sustainable partnerships. Our events and programs provide opportunities for exposure with a nationwide audience, in addition to brand integration, creative partnership activation, on-site sampling and data capture. Strut Your Mutt is a one-of-a-kind, 12-market event that engages customers and employees in raising “fans and funds” for local and national rescue partners.

• 15,000 attendees

• 250+ participating rescue groups and shelters

• 12 events in 12 markets over 2 months

• Millions of media impressions

• Online Strut Your Mutt Challenge (6-month digital engagement)



• Category exclusivity at the national level

• Featured on Strut Your Mutt registration site (6 months of ongoing interactions), and inclusion in select communications to registrants

• Presenting status of one major attraction at the events (with an opportunity to create a custom pet-related attraction based on sponsor goals)

• Custom employee engagement/volunteer activity

• Exclusive opportunity to offer a discount coupon code to online registrants (e.g., $5 off next purchase)

• Opportunity to address the crowd to share commitment to Best Friends’ mission

• Logo inclusion on event t-shirts (provided with $75 donation or greater)

• Signage with National Sponsor positioning on-site at each event

• Name mention/inclusion in comprehensive event advertising and marketing campaign when applicable

• Opportunity to offer special discount registration code to your audience


To learn more about how your company can support Best Friends Animal Society events and programs, please contact Corporate Relations at corporaterelations@bestfriends.org.


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